Peter Drucker's 5 Principles of Innovation

Peter Drucker has been called the founder of modern management. His thinking on how to manage all kinds of organizations was expressed in 39 books on the subject which were religiously studied by managers and academics for decades. But most managers miss the fact that in 1985 Drucker wrote one of the first books to identify specific principles of business innovation. In this podcast we explore Drucker's 5 Principles of Innovation.